Blog Post: I’ve been involved in creating thousands of political ads. Here are my tips for an effective content creation strategy.

September 19, 2022

Advertising, whether on television, radio, direct mail, or online, is one of the most effective ways to reach a consumer. After reviewing thousands of political ads over the years, I’ve learned what makes a good, effective, and legal ad. These lessons apply beyond the political space. Regardless of your...

Bullpen at Three Years

September 8, 2022

In 2019, we launched Bullpen Strategy Group (BSG) with the mission of providing comprehensive strategic advisory services to help clients meet their daily challenges, grow, and manage risk. I am immensely proud of where BSG is today, the team we have built, and the more than 60 clients we...

Politico Influence: Bullpen Strategy Group Promotions

August 10, 2022

“Bullpen Strategy Group has promoted Elizabeth Gibson and Jay Boyd to senior directors in the communications practice, Ali Hiestand to senior director and Garrett Scocos to senior associate in the research practice and Beth Hitchcock and Andrew Muchnick to senior directors in the media monitoring practice.” Read more.

Bullpen Strategy Group Announces Round of Promotions in DC, London Offices

August 9, 2022

WASHINGTON, DC – Strategic advisory firm Bullpen Strategy Group (BSG) announced promotions in its Washington, D.C., and London offices. “At Bullpen Strategy Group, we are committed to helping our team develop new skills and grow professionally,” said Joe Pounder, CEO of BSG. “These well-earned promotions are the result of...

Shop talk: Chris Martin

June 6, 2022

Martin, formerly deputy executive director of America Rising PAC, recently joined Bullpen Strategy Group as vice president of communications. When he’s not working on corporate and advocacy clients, you might find the Florida native cheering on the Tampa Bay Lightning or his adopted home team, the Washington Capitals. Starting...

Bullpen Strategy Group Expands Its Roster in Washington

April 26, 2022

Announces New Partner, Promotions and Team Members WASHINGTON, DC – Bullpen Strategy Group (BSG) today announced two promotions, including a new partner, and eight new hires, adding depth to its communications, research and media monitoring practices. BSG is a public affairs and strategic advisory firm that has grown to...


August 13, 2021

“Jay Boyd is joining Bullpen Strategy Group as director in the strategic communications practice. He previously was a manager at FP1 Strategies.” Also seen in POLITICO Influence. Read more.


August 12, 2021

Adds Seven New Hires, Promotes Eight Firmwide In Last Five Months WASHINGTON, D.C. – Bullpen Strategy Group (BSG) is excited to announce the expansion of its strategic communications, analysis, and media monitoring practices with new hires and promotions, including the addition of Michael Ahrens as Vice President. Firmwide, BSG...

POLITICO Playbook: Elizabeth Gibson Joins Bullpen Strategy Group

April 16, 2021

From POLITICO Playbook: Elizabeth Gibson is now a director at Bullpen Strategy Group. She previously was a speechwriter for Sen. Kelly Loeffler (R-Ga.).

Shouldn’t You Know Exactly What Is Going On, When It Happens?

April 6, 2021

By Andrew Muchnick | Senior Associate