Bullpen Strategy Group Launches Innovative Media Monitoring App

October 15, 2020 | Blog Post

New BSG mobile app helps clients save time and respond to pressing issues

Washington, DC – Today, Bullpen Strategy Group (BSG) announced the launch of a new, custom-built mobile app that delivers the latest and most relevant news and media alerts directly to clients’ mobile devices. The first version of the app, available for Apple iOS devices, delivers on BSG’s commitment to provide full-service, around-the-clock media monitoring to help clients identify challenges to their operations and react in a quick, efficient and effective manner. 

“BSG is changing the way our clients navigate challenges and opportunities from one fast-moving news cycle to the next,” said Bullpen Strategy Group CEO Joe Pounder. “With the launch of BSG’s mobile app, our clients will be able to bypass email and access streamlined media monitoring and news intelligence that enables smart decision making in real time.”

BSG’s new mobile app is the latest in a growing lineup of innovative digital tools that help clients cut through the clutter of constantly evolving news cycles, providing continuous coverage of breaking news and high stakes debates as they develop. The app serves as “eyes and ears” across a wide range of traditional and digital media platforms and can be fully customized to meet individual client needs. By routing media monitoring through a customizable, stand-alone mobile app, BSG also helps clients bypass cluttered email Inboxes, saving valuable time and enabling more efficient workflows.

The app was developed in-house by BSG and is available for clients to download in the Apple App Store.

About Bullpen Strategy Group

Bullpen Strategy Group (BSG) is an insights-focused public affairs, advocacy and strategic advisory firm specializing in analysis, communications strategy, and project management to help clients solve problems, grow, and manage risk. Beyond traditional strategic communications, we provide critical insights to help inform our clients’ strategies through communications planning, media engagement, crisis communications, research analysis, corporate due diligence, litigation support, political risk modeling, and news intelligence media monitoring.