Rebecca Atkins is an Associate in BSG’s Media Intelligence Practice, supporting health and public affairs portfolio clients. She provides tailored media monitoring and analysis that enables organizations to respond effectively to both risks and opportunities. Rebecca’s work emphasizes contextual intelligence—helping clients understand not just what is being said, but why it matters strategically.

Rebecca previously conducted open-source intelligence at an international nonprofit and a research firm, developing deep expertise in data collection and analysis. Rebecca is a graduate of American University’s School of Public Affairs, where she honed her skills in political and policy analysis.